This month in 1996, NY1 did a story on the revival of beer making in the borough of Brooklyn, starring a young(er) Steve Hindy, less trim Garrett Oliver, and more Bohemian Tom Potter. Enjoy!
Category Archives: News
Brooklyn Brewery Named Among Top 100 Fastest Growing Urban Businesses
From ICIC:
BOSTON, MA – The Initiative for a Competitive Inner City (ICIC) and Fortune Magazine announced that Brooklyn Brewery was selected for the 2012 Inner City 100, a list of the fastest-growing inner city companies in the U.S. The Inner City 100 program recognizes successful inner city companies and their CEOs as role models for entrepreneurship, innovative business practices and job creation in America’s urban communities.
CANibalization 2012, May 24: Celebrate the Release of the EIPA Can
On May 24, we’re celebrating the release of our new East India Pale Ale can — the third member of our newly assembled Brooklyn Can Triumvirate – with a series of CANibalization parties in almost a dozen states. Join us at any one of the acclaimed venues below to enjoy specials on cans of Brooklyn EIPA, Lager and Summer, and the relinquishing of free swag (while supplies last).
+ Good Company (Brooklyn)
+ LIC Bar (Queens)
+ The Hill (NYC)
+ Portside Bar & Grill (NY)
+ Duckworth’s (NC)
+ Big John’s Tavern (SC)
+ Beer Sellar (IN)
+ Liberty Station (TX)
+ Dirty Franks (OH)
+ Percy Street BBQ (PA)
+ City Taphouse (PA)
+ Cans Bar & Canteen (IL)
+ World of Beer Tampa Palms (FL)
+ Kieran’s Irish Pub (MN)
NYC Brewers Guild Launch Party, May 22
UPDATE // MAY 17 Go to the bottom of this post to view the insane beer list available at the launch party!
Announcing the formation of the New York City Brewers Guild (NYCBG), an organization of the Empire City’s breweries dedicated to advancing the local brewing industry and thereby lessening human misery.
To acknowledge and celebrate this momentous communion, on May 22 at 7pm at The Brooklyn Brewery the Guild is holding a unique evening of rare and obscure beers from each of the 10 inaugural brewers (listed below). This experience of the senses will be unprecedented in its display of industry unity, creativity and flavor. Buy tickets here.
The Worshipful Company of Brewers, Part II: “Centerfold” by Rob Lemery
UPDATE // MAY 18 “Centerfold” by Rob Lemery — a delectably hoppy and floral (literally, via a special addition of rose hips) west coast pale ale — was tapped tonight at a special gathering in the brewhouse packaging room packed with friends, family and colleagues (photo evidence above). Centerfold is now on tap in the Tasting Room. There are only about 40 kegs… so enjoy it while you can!
The Legion Of Osiris is Accepting New Members
Brooklyn Brewery’s exclusive beer club, The Legion Of Osiris, is now accepting a second round of membership applications from only the most discerning of drinkers. Named after an Egyptian god known to stop at nothing to protect the most holy of beverages, The Legion of Osiris seeks to do the same.
The Legion meets every Friday at The Brooklyn Brewery Tasting Room at 5pm, one full hour before the masses shuffle through those famed red doors. All Legion members enjoy robust conversation, tomfoolery, back patting, and a selection of that week’s cask from a members-only dimple mug. On top of that, special guest speakers, rare beer tastings, ice cream socials & more are included in the weeks’ programming.
You, too, can join this camaraderie of connoisseurs. A $75 a year membership fee allows you:
+ Legion of Osiris dimple mug
+ 5pm Friday Happy Hour admission through a secret entrance
+ Invitation to all Brewmaster’s Reserve release parties
+ Position at The Table for the Yearly Assembly of the Legion
+ Contribution to the Legion’s publication, The Almanac of Beer
+ Feelings of Entitlement
Email osiris@brooklynbrewery.com with the subject line “Legion of Osiris” to receive the Legion’s Form of Registry.
“Beer has dispelled the illness which was in me.” — Late Egyptian, translated by Dr. Kent Weeks
From The President: Confidence in Craft
I’m at the Craft Brewers Conference in San Diego this week. The 4,500 participants could not be more excited or confident about the future of craft beer in America. Craft’s share of market has doubled to about 6% since the conference was last held here in 2004.
Virtually all of America’s 2,000 craft brewers are expanding capacity in numbers that will easily push us past 10% share in the next decade. And there are more than 1,000 wannabe brewers busily honing their business plans.
That is a very exciting prospect for the hundreds of equipment fabricators and other industry suppliers in attendance. There also is a huge contingent of distributors at the conference, all of them enthusiastic about the fastest growing segment of the alcoholic beverage industry.
This year’s CBC includes the World Beer Cup awards, to be announced Saturday. There are more than 4,000 entries this year from 29 countries. That is a river of beer for the 215 judges, including our brewmaster Garrett Oliver, to taste. A tough job, but somebody has to do it.
– Steve Hindy, President & Co-founder
Monster’s Log: Tuesday, May 1
I’ve read and napped on all the news, and my Senatorial choice is clear: Hank.
We’re Running For Our Lives
The walking running dead have been haunting our thoughts brains, and for good reason. In just 5 days, we’re running for our lives & defending beer against the impending zombie apocalypse. Anxiety has replaced excitement; fear has replaced joy. It’s a good thing we have plenty of liquid courage to help us through the post-race trauma.
Big Beer Struggles In The Face Of Better Taste
Our own Steve Hindy went on camera recently to talk with CBS’s Whit Johnson about the current state of the beer business, specifically the trouble big brewers are having marketing their product. Read more here, and watch the whole piece below:
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