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Kiel Week

Brooklyn Abroad: Kiel Week in Germany

Kiel Week is the largest sailing event in the world. It happens every year around the end of June in Kiel, Germany. Sailing is a big part of the festival but eating and drinking are also a very large part of the festival. For the first time this summer Brooklyn Brewery was able to be a part of the festivities. Our buddy John came to the Brooklyn Brewery and explained his eagerness to showcase NYC style hamburgers and good American beer at the festival in his burger stand and he thought Brooklyn Brewery was the best fit, so we decided to join in on the fun. Turns out Germans really like burgers and beer. It ended up being a huge success. There are now several hundred Germans who have a new respect for American beer because they tried Brooklyn Brewery beer at Kiel Week. They ended up selling about 4000 burgers and over 500 bottles of Brooklyn Brewery beers out of their little burger stand. Fingers crossed that I can make it out to the festival next year to try these infamous burgers and wash it down with a Brooklyn Lager.

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