Brooklyn Bloggery

From The President: Confidence in Craft

I’m at the Craft Brewers Conference in San Diego this week. The 4,500 participants could not be more excited or confident about the future of craft beer in America. Craft’s share of market has doubled to about 6% since the conference was last held here in 2004.

Virtually all of America’s 2,000 craft brewers are expanding capacity in numbers that will easily push us past 10% share in the next decade. And there are more than 1,000 wannabe brewers busily honing their business plans.

That is a very exciting prospect for the hundreds of equipment fabricators and other industry suppliers in attendance. There also is a huge contingent of distributors at the conference, all of them enthusiastic about the fastest growing segment of the alcoholic beverage industry.

This year’s CBC includes the World Beer Cup awards, to be announced Saturday. There are more than 4,000 entries this year from 29 countries. That is a river of beer for the 215 judges, including our brewmaster Garrett Oliver, to taste. A tough job, but somebody has to do it.

– Steve Hindy, President & Co-founder

Wednesday Cheese Pairing, May 2

Brooklyn XXXXX XXX with Fourme aux Molleux. Buttery, sweet, and earthy, this edition of the French classic blue, Fourme D’Ambert, has been rinsed with white wine. Its bold, complex flavors stand up to the deep sweetness of the XXXXX XXX.

Martin Johnson runs The Joy of Cheese, a series of informal cheese and beverage classes that take place at a variety of Manhattan and Brooklyn venues as well as at the 92nd St. Y. He is also Cheese, Charcuterie, Beer and Wine Manager for Gastronomie 491, a new market/cafe on the Upper West Side. He blogs TheJoyOfCheese.com.

SLIDELUCK POTSHOW LONDON IV RECAP

[Text by Maria Teresa Salvati]

[Photos by Tina Remiz, Kitty Walker and Rajan Zaveri]

Wednesday, 25th April, 2012 the IV edition of Slideluck Potshow London took place at the two-floors trendy gallery in the heart of Shoreditch, 81 Leonard Street.

There was a lot of expectation on this edition; probably because there had been a great deal of build up and many people involved from all around the world. From the London-based curators – Fiona Rogers, who selected the female submissions and Harry Hardie selecting the male entries – to the theme, in which interpreted the idea of Gender and/or Identity; to a further selection, which will be made by Erica McDonald for DEVELOP Tube (NY) and GUP Magazine (Amsterdam); to the food, the drinks and the raffle.

We think all the expectations were matched!  We got so many complements, tweets, Facebook posts and emails by people congratulating for the whole experience. For what was viewable to people’s eyes it all went smoothly and great! However, there has been a lot of preparation and dedication behind the scenes by the core team: Maria Teresa Salvati, Mariona Otero, Tina Remiz and Kitty Walker – who also designed this year’s flyer.

The food was, as always, outstanding! The London crowd never disappoints as far as the potluck is concerned. We had a selection of many cuisines from all around the world, as a confirmation that London truly is a melting pot! And this year we introduced something new, just to have more fun: a food editor.

Regan Maloney awarded the best dish and a runner-up with a hamper and a feature in her blog. The winners are: homemade rhubarb with black pudding tart and Vietnamese spring rolls. And it all looked amazing in the palm leaf plates and eco-friendly tableware kindly supplied by Little Cherry.

The wonderful Brooklyn Brewery beers worked as glue for food, smiles, mingles and a push into the spirit of Slideluck Potshow!

At 8:30 on the dot, the slideshow commenced, and it was outstanding! There was a good mix of emerging and established artists, who interpreted the theme in many different ways: ranging from a literal translation of the ‘gender’ topic, with stories about transgender, like the Mongolian Transgender by Alvaro Laiz or ‘Memories of a boy’ by Paul Amundsen or ‘Jenny Sexy’ by Christine Rose Divito, and more.

Then we presented other slideshows focusing on cultural or personal identity, where the gender was either accidental or not relevant at all,  like Laura Hynd with ‘The Letting Go” and Cristina De Middel with her China story “Made in”, and others.

Our partner, Blurb awarded the best story to Pierfrancesco Celada. A story about loneliness and alienation in big metropolis – ‘Japan: I wish I knew your name’.

Overall, the slideshow was really strong and some of the work was emotional too. We can’t wait to see them published online, so we can share them all with those that didn’t attend!

I want to really thank all the artists that submitted work this year! We had so many entries, and we are particularly proud to donate 20% of the submissions proceeds to support the Firecraker grant, in support of European Women Photographers.

The place was packed – I think we had more then 200 people. So, far the most successful Slideluck Potshow London edition. We are excited about the next one, though we are still recovering!

People left smiling and not empty handed: we gave away lovely SLPS branded bags with loads of goodies in it: a selection of GUP Magazine, Viewbook discounts and much more.

Special thanks to everyone for the support: from our global team, to the volunteers and everyone who came along!

Vintage Photo Of The Week: Coney Island

Bird’s Eye View of Coney Island, ca. 1892, v1972.1.777; Photography Collection; Brooklyn Historical Society.

From Brooklyn Historical Society:

This aerial view of Coney Island includes several of the attractions that led the area to become a favorite weekend destination for New Yorkers and others. In the center of this photograph is Surf Avenue, as well as the Elephant Hotel, which opened in 1892. The hotel had staircases and shops in the elephant’s legs and rooms inside the structure’s body.

To the right of the elephant is the Sea Beach Palace, another example of Coney Island’s early hotels. It was also the terminal of the New York and Sea Beach Railroad, one of several steam railroads that served the area at the time. Most of the New York and Sea Beach Railroad’s route became part of the BMT Sea Beach Line, or N train.

To see more photos from BHS’s collection, visit their online image gallery.

Wednesday Cheese Pairing, April 25

The Brooklyn Gold Standard with Battenkill Brebis. Sweet, balanced and gently herbal, this sheep’s milk cheese is from upstate New York. It’s subtle sweetness will pair nicely with the Gold Standard’s floral aromas and artful bitterness.

Martin Johnson runs The Joy of Cheese, a series of informal cheese and beverage classes that take place at a variety of Manhattan and Brooklyn venues as well as at the 92nd St. Y. He is also Cheese, Charcuterie, Beer and Wine Manager for Gastronomie 491, a new market/cafe on the Upper West Side. He blogs TheJoyOfCheese.com.

Tap That Glass: Draft List, Friday April 27

Below is the roster of beers you can expect to find here at The Brewery on Friday, April 27 (list is subject to change). Beer tokens can be purchased for $5/each or 5 for $20.

DRAFT // 1 token each (unless otherwise indicated)

SPECIAL: Cask of Dry Irish Stout (4.7% abv)

Brooklyn Gold Standard (6.2% abv)
“Oishi” by Tom Villa, Lead Brewer (3.9% abv)
Mary’s Maple Porter (7.5% abv)
Brooklyn BLAST! (9.0% abv) — 2 tokens
Brooklyn Radius (4.8%)
Brooklyn Lager (5.2% abv)
Brooklyn Dry Irish Stout (4.7% abv)
Brooklyn East India Pale Ale (6.9% abv)
Brooklyner Weisse (5.1% abv)
Ama Bionda (6.0% abv)

BIG BOTTLE POURS // 3 tokens each, includes complimentary Souvenir Logoed Stemware Glass

Brooklyn Local 1 (9.0% abv)
Brooklyn Local 2 (9.0% abv)
Sorachi Ace (7.4% abv)
AMA Bionda (6.0% abv) – 2 tokens
BAMboozle (8.6% abv)
Companion (9.1% abv)

View our complete public hours here.

Philly Sandwich Experiment, May 6

UPDATE // MAY 8 And the winners of the Philadelphia Sandwich Experiment are…

AUDIENCE
First Place / Grand Prize: Jawn / Jawn 2: Return of the Jawn
Second Place: Cow Lick / Get Yer Tongue Around This
Third Place: Briney Floyd / Pimp Crisp

JUDGES
First Place: Sweet-ish Meatball Sandwich / Cat Attacks!!
Second Place:  Jawn / Jawn 2: Return of the Jawn
Third Place:  JAM / Mediterranean Chicken Sandwich

Read a full recap of the sandwichy goodness here.

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